CLIENT:
Safeway: All Brands
CATEGORY:
UX/UI, Desktop, Mobile, mApp
PROBLEM STATEMENT
As a company we want to allow users to upload their own media content (images + videos) along with their reviews.
Demonstrate how powerful Customer images and videos can be to showcase product quality and inspire customers by showing what is possible. (Ex: “Look at the pizza I made with these fresh bell peppers!”).
Identify Key Goals for online experience
Because of capacity it was decided it would be best to phase the design approach.
Web Desktop and Mobile Experience
For phase 1 we decided to create an experience that would allow a user to upload their own media (images + videos) and associated to their product review. If using OS device leverage native features to create a seamless experience.
Final Component Library
Users writing a review can now include images and videos as part of their review. When using the mApp and reading a product review, images and videos are easy to access and help in their decision process.
